SoHi Media directed, produced, and edited a four-part series in partnership with Gatorade and the NFL connecting athletes and influencers for Fast Twitch.
A new series with Microsoft and the NFL featuring play-by-play broadcasters most iconic calls.
In the fall of 2022, we were asked to write, direct, and produce six pieces of branded content for NFL Canada and Pinty’s — breaking down the top six plays in the history of certain clubs. Our content began appearing in December 2022 on NFL Canada’s social media channels.
A three-part series with the NFL and Cigna featuring Falcons rookie Bijan Robinson and NFL Hall of Famer Eric Dickerson as they discuss the ways they stay healthy at different stages of their lives.
Three :30 commercials directed and produced by SoHi Media in October 2023.
In January 2023, we were tasked with developing, producing, shooting and editing the creative for Ontario Legal Gaming’s new playoff spot with NFL Hall of Famer, Thurman Thomas.
We produced, directed, and shot this Therabody commercial with James Harden and Santa.
Yaron Deskalo directed our Therabody commercial with James Harden.
sohi media wrote, produced and directed three episodes for the National Football League, in partnership with Best Buy, to promote kickoff with host Desi Banks, who brought former NFL players Adam Vinatieri and Thomas Davis, Jr to Superfan Training Camp to teach them how to host a gameday watch party.
SoHi Media produced and Yaron Deskalo directed a :30 spot for Therabody with four NFL wide receivers: DeAndre Hopkins, DK Metcalf, Chase Claypool and DeVonta Smith. Spot was shot in Los Angeles in July 2021, and released in September 2021.
A look at the history of video games for the opening of Esports Arena Las Vegas.
All-Access with the Mousesports CS:GO at the 2018 Major in Boston.
We were a part of the launch of Therabody’s new partnership with CGR: Writing, producing, directing, and editing the announcement video.
SoHi Media and director Yaron Deskalo captured content for Therabody as they announced Breanna Stewart as one of their athlete ambassadors.
